| Event management |
Whether you plan to stage your event on the local, regional or national level, Phoenix Duo Matrix can help you attain your goals. Partnering with us, you gain an event team with a proven track record for providing the finest service. Our services include, but are not limited to, the following: |
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| Concept Development and Planning |
Project Management – let us take care of the Big Picture |
• Turn your idea into an action plan
• Establish parameters and goals of the event
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• Timeline Development
• Implementation of the overall plan
• Logistics (equipment, rentals, etc.)
• Representative to sponsors, vendors, contractors, municipalities
• Permitting, insurance
• Budget planning assistance and management
• Post Event celebration
• Online services
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| Sponsorship |
Marketing and Promotion |
• Sponsorship package development
• Sponsorship solicitation and procurement
• Sponsorship fulfillment
• Sponsorship hospitality
•Audit and post-event evaluation
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• Advertising plan development
• Material design, production and distribution
• Public relations
• Press Releases, PSA’s
• Merchandising development and sales
• Script development
• SMS/Internet marketing |
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| Production & Technical Operations |
• Venue design & layout
• Equipment procurement
• Event registration, timing & results
• Pre and post event set up and management
• Emergency/security planning & crowd control
• Vendor & contractor coordination
• Venue management
• Manage event photographers
• Equipment procurement |
• On-site operations
• Staff & volunteer coordination & management
•Transportation logistics
• Stage & sound design & management
• Overall communication plan
• Entertainment management
• On-site operations
• Online registration management |
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| Creative & production solutions |
Phoenix Duo Matrix is a next generation marketing and promotion agency. Sure we do traditional advertising – Print, Collateral & TV – but what sets us apart is that we specialize in areas most ad agencies neglect – namely the development of marketing program that encompass all media i.e. from print to trade shows.
Our creative & production solutions are covered under the following four: |
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| Traditional |
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At Phoenix Duo Matrix, we consider these disciplines to be the bedrock upon which all great marketing is based:
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• Marketing Strategy, research and program development
• Advertising: Print, TV, Radio, Web
• Brand Development
• Collateral and point of sale
• Direct Response
• Media Planning & buying |
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| Promotional |
Promotions are the heartbeat of any well rounded campaign. They can be feet on the street or clicks on your site or both. Whether virtual or real, Phoenix Duo Matrix turns it into a human interaction that brings you closer to your customers. |
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• Promotion Development & Execution
• Launch materials & kit
• Loyalty and retention program
• Mobile Campaign
• Incentive cards: gift cards, movie tickets and more
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| Direct Response |
| There is nothing more satisfying then seeing a direct correlation between money spent and bottom line results. And the most efficient way to get there is the direct response. Whether its email or snail mail or on-air or on-site, Phoenix Duo Matrix has the know how to zero in on your audience and get the response you are looking for. On target, efficiently and Cost Effectively. |
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• Direct Mail campaigns
• Grassroots Activities and Events
• Broadcast Radio/TV with fulfillment
• Mobile and Text to win campaign
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| Meetings & Events |
Sometimes there is no substitute for the real thing. You just have to be there in person. Stage a trade show, deliver a speech or set the scene to create excitement. Sometimes the need calls for a dazzle of live mixed media extravaganza. Whatever the need, we have got the solutions – Creative, Technology and Design |
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• Trade shows and conferences
• Grassroots events
• Live Shows: Choreography, talent
• Event Production: set design ,staging
• Video Production: Script, talent, crew, editorial
• Grassroots events
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| Celebrity Management & Endorsement |
PHOENIX DUO MATRIX works with corporate clients to select and secure celebrity talent for commercials, print campaigns, promotions, media events, personal appearances, and speaking engagements. We can be retained to package and coordinate the entire deal or on an hourly consultancy basis.
Phoenix Duo Matrix offers the following services: |
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• Consultations
• Determination of the most appropriate celebrity talent based on market analysis, budgetary guidelines, creative development, and scheduling requirements
• Celebrity profiling and background research
• Solicitation of celebrity talent
• Structure and presentation of the offer to talent
• Contract negotiations
• Project coordination and contact management
• Drafting of talent contracts
• Complete celebrity endorsement packaging |
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| Customer Relationship Management |
In order for businesses to effectively compete in today's economy, they must be prepared to meet the challenge of increasing sales by: |
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• Retaining existing customers
• Acquiring new customers
• Creating word-of-mouth advocacy
• Improving customer loyalty |
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Phoenix Duo Matrix consistently sees significant differences between 'Satisfied' customers & 'Completely Satisfied' customers with respect to Repeat Purchases, Retention Rates, Customer Loyalty and Likeliness to Recommend.
Phoenix Duo Matrix Customer Relationship management defines the necessary performance levels & standards required to deliver complete satisfaction & build lasting customer relationships. |
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